◆ BLACK FRIDAY ◆
RETAIL ANALYTICS SYSTEM v1.0
INITIALIZING...
◆ BLACK FRIDAY — RETAIL ANALYTICS
ANALYTICS DASHBOARD | 550,068 TRANSACTIONS | 5,891 CUSTOMERS | 3,631 PRODUCTS
▶ CAPSTONE PROJECT
[ OVERVIEW ]
[ CUSTOMERS ]
[ PRODUCTS ]
[ GEOGRAPHY ]
[ INSIGHTS ]
◈
TOTAL REVENUE
0
ALL TRANSACTIONS COMBINED
◉
UNIQUE CUSTOMERS
0
REGISTERED SHOPPERS
◫
TOTAL TRANSACTIONS
0
PURCHASE RECORDS
◧
UNIQUE PRODUCTS
0
DISTINCT SKUs
◐
AVG PURCHASE / TXN
₹0
PER TRANSACTION
◑
AVG SPEND / USER
₹0
CUSTOMER LIFETIME VALUE
◈ SALES BY AGE GROUP
◉ GENDER REVENUE SPLIT
◫ MARITAL STATUS
◧ TRANSACTIONS BY CITY
◈ TOP OCCUPATIONS BY REVENUE
◧ CITY TENURE — TRANSACTION COUNT
CITY LOYALTY INDEX
1 YEAR
193,821 TXN
2 YEARS
101,838 TXN
3 YEARS
95,285 TXN
4+ YEARS
84,726 TXN
NEW (0 YRS)
74,398 TXN
◑ CUSTOMER SEGMENT PROFILES
◐ AGE × GENDER HEATMAP — AVG PURCHASE (₹)
◈ TOP CATEGORIES — REVENUE
◉ TOP CATEGORIES — TRANSACTION VOLUME
◫ FULL CATEGORY PERFORMANCE TABLE
◧ MULTI-CATEGORY PURCHASE PATTERNS
◫ CITY REVENUE SKYLINE
◈ REVENUE BY CITY
◐ TRANSACTIONS BY CITY
◧ AVG PURCHASE — CITY × AGE GROUP (₹)
◈ TOP 5 STRATEGIC INSIGHTS
◉ STRATEGIC RECOMMENDATIONS
◑ DATA QUALITY REPORT
USER_ID COMPLETENESS
100%
PRODUCT_ID COMPLETENESS
100%
PURCHASE COMPLETENESS
100%
CATEGORY 2 PRESENT
68.4%
CATEGORY 3 PRESENT
30.3%
◆ Missing Cat 2/3 treated as "Not Applicable" — no imputation required.
◆ 31,248 rows (5.7%) had inconsistent stay_years format — standardized.
◆ No duplicate User+Product pairs found. Dataset integrity: PASS.
◐ KPI SCORECARD